Service Specialites

strategic services for digital branding and publishing

Design

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  • Website Design – Our talent and expertise shines through our stunning designs that manage to compliment content, not overpower it.
  • Design Modification – Sometimes a design isn’t as explosive as you had hoped. Blog What? Design is happy to modify your existing design or brand (assuming you possess full rights) to deliver that extra kick.
  • Navigability Optimization – As the most vital aspect of any digital presence, your primary navigation will control your users’ ever move. Blog What? Design prides ourself in our ability to deliver even massive amounts of content in an efficient and pleasing way.
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Comprehensive Brand Management

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  • Brand Strategy – Blog What? Design enjoys the process of analyzing any given client’s industry niche and competitors and so as to devise the best path towards the successful maneuvering and management of their brands. Our services include award-winning creative development, management and strategy building, and excellent re-branding services through both of the former offerings as well.
  • Graphic and Logo Design – Our team works with an impressive and global cadre of creative artists educated in various modes of aesthetics, mediums, and styles. We’re certain that through a variety of exploratory options, you’ll find the perfect fit for your brand and the type of message that you’re looking to broadcast.
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Social Media

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  • Social Media Integration and Business Optimization – From product promotions to masterful social capital building or even custom application development, Blog What? Design will create and implement a social media strategy on a variety of different networks so as to ensure a highly integrative and enriching experience for each user.
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Search Engine Optimization (SEO)

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  • SEO in “the Code” – In the vast arena that is Internet marketing, the term “SEO” is thrown around all too often. Guarantors of placement and rank will fervently attract uninformed website owners, but fail to note that clean, semantically correct, and logical code are one of the biggest forces driving the placement of your website in search engine results pages.
  • Organic SEO and Keyword Placement – Your website’s content has the potential to significantly affect your brand’s ranking in search engines over time. Blog What? Design will work with you to carefully identify target keywords in order to better drive traffic to your content.
  • Link Building – Blog What? Design is happy to work with a variety of different firms to build great, reputable links to your domain, thereby increasing your SEO.
  • Web 3.0 and The Semantic Web – The web is becoming a world of increasingly specialized and indexable data as opposed to a single massive mountain of information. This sort of “Semantic Web” is a major aspect of Web 3.0 as companies and search engines such as Google have begun to introduce specialized meta data display points through “rich snippets” and other tools. Blog What? Design specializes in identifying the best strategies to index this content, whether it’s inclusion in Google’s recipe index or your own star rating featured on the search results page for a restaurant or book review.
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Content

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  • Niche Research and Strategy Development – All too often members new to the digital publishing world want to approach topics that are too broad or over saturated. While publishing in these areas is possible, Blog What? Design is happy to work with clients to focus their approach and choose a truly promising and specialized niche.
  • Copy Writing – Blog What? Design’s impressive team of professional writers includes graduates from Ivy League universities and other equally respected institutions with concentrations in writing and English. As consultants, they are keenly adept at word choice, tone, and thought development.
  • Copy Editing – Our skilled team of writers are also ready to edit any piece of text in accordance with your preferred style and tone.
  • Layout Editing – Blog What? Design’s team of layout editors will work with you to perfect the presentation of your posts through the incorporation of complementing graphics and photos among other enhancing aspects.  Through both the strategy building and implementation stages, we’ll work with you to create blog series, professional placement and captioning of photos, block quotes, custom illustrations, and much more. Thanks to a comprehensive knowledge of technical manipulation, creative direction, and general content development, these additions are certain to elevate any digital publication to a truly professional level.
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Revenue Building with Ad Publishing

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  • Digital Display Advertising – One of the most popular and efficient ways to monetize your digital presence is through the publication of display advertising. Blog What? Design has developed unique and innovative techniques for this form, moving well beyond the traditional and often ineffective banner advertising to create an experience for your users that is both relevant and engaging ensuring better revenue streams overall.
  • Product Endorsement – Paid product reviews and endorsements can be an excellent way to provide your readers with information about the products you enjoy while earning an appropriate fee for your recommendations. Blog What? Design will assist you in establishing individualized pricing for such endorsements, in addition to setting up affiliate accounts for various digital market places’ affiliate programs such as on Amazon as well.
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Code Development

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  • Custom Coding and Feature Solutions – There is no technical task too large or small for our team of developers. If there’s a feature you have seen on any other website or application (or even if you haven’t!), Blog What? Design will happily provide you with the technical mastery necessary to turn your vision into a reality.
  • Code Modification and Repair – Blog What? Design is also glad to provide development services for any pre-existing blog or website. Is your WordPress installation not working? Blogger not playing nicely? Need an Drupal reinstall? Not happy with your previous developer’s custom CMS? Regardless of who originally developed your site, we are happy to provide you with the technical mending that you needed yesterday.
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Digital Commerce

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  • Social Media Based Marketing & Sales – Social media must now play an essential role in any overall digital marketing strategy. Facebook Pages can now be transformed into digital store fronts, while proper management of a company’s Twitter feed and following will yield better customer service and repeat customers as a result.
  • E-Commerce – Blog What? Design works with a variety of e-commerce platforms ensuring that costs remain low, allowing you to gain the greatest profit possible. From great attention to detail during the design process, to constant analysis of statistics such as shopping cart abandonment rates, we’re happy to provide you with excellent and comprehensive e-commerce integration.
  • Cross Channel Retail – Cross Channel Retail is an exciting field of digital commerce recently taking root in a variety of storefronts both digital and “real world.” The name was coined to explain the act of simultaneous on and offline shopping through the use of mobile applications. As a viable option for any of our clients, Blog What? Design can place your products within strategic price cross referencing applications such as Milo and many more.
  • Paid Content Development – In a number of specialized content niches, consumers are willing to pay for a premium product on a subscription basis. Potential avenues in this field include paid newsletter subscriptions and information provided exclusively to subscribing users on your website.
  • E-Book Publication – Traditional books and simple .pdfs work well for some, but thanks to tablets and mobile access points like the Kindle, iPad, and others, the democratization of content has finally arrived. Blog What? Design will not only create the strategy necessary to publish an e-book, but will see implementation through from start to finish, including content planning and creation, artistic direction and development, distribution, and marketing.
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Mobile

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  • Mobile Website Design – An attractive and very easily used mobile presence is now absolutely necessary for any type of digital presence. Manage a restaurant? Customers not only want easily read menus, but make online reservations and order take out digitally as well. Own a store front? Your customers will certainly notice consistently updated sale notifications, featured products, and simple mobile shopping. Are you a blogger? Your readers want information that’s easily accessible, always up to date, and easily shared on the go. Our services extend to all mobile phones and tablets, including the iPhone, iPad, Android markets, and more.
  • Mobile Application Design and Development – A mobile application can act as a powerful supplement to any digital presence. Blog What? Design works with an impressive team of mobile engineers and application developers so that we can not only create the strategy necessary to develop such a product, but implement it as well.
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