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Blog Design Portfolio

Dream Bridal: Digital Bridal Boutique

What the Client Said

Where to begin?! Blog What? Design Inc. worked tirelessly with me on flipping my low end online bridal outlet into a chic high end online bridal boutique! Their vision and aesthetic are so spot on, and their patience with my decision making and IT ignorance went beyond the call of duty. The bells and whistles that Blog What? Design has implemented have turned us into a legit (and super fab) bridal business. Thank you, words cannot express my gratitude! — Britta Barts, Dream Bridal

How we turned an LA bridal gown studio into a global boutique:

Dream Bridal was launched in May 2010 on the WordPress platform. As a boutique consignment shop for designer wedding gowns, Dream Bridal offers brides to be the wedding dress of their dreams. The most fufilling part of this project: working with the client to expand her business from a small bridal gown shop to a global digital boutique.

The redesign of Dream Bridal allowed the boutique to truly burst out of its previously limited customer base of Los Angeles and onto a global scale. Thanks to its professional yet feminine digital brand, brides can now easily purchase designer gowns they could have otherwise not obtained, and in a secure manner.

The Specifics of our Services

Design: The design that you see here was custom crafted so as to optimize calls to action to increase sales.
Brand Experience: Dream Bridal's revitalized brand was constructed completely by Blog What? Design's team so that she could re-launch a professional and attractive digital presence.
Social Media: Dream Bridal now maintains both a Twitter and a Facebook account so as to reach the great number of consumers possible, and to turn them into actionable sales.
SEO: Take a look at the stellar results of our search engine optimization techniques, above.
Content: Blog What? Design assisted Dream Bridal in drafting content and sales copy that intrigues and further engages users through simple, yet direct language.
Advertising: We worked with Dream Bridal to create a strong set of advertising materials to distribute to bridal blogs, websites, and more.
Code Development: The infrastructure behind Dream Bridal's e-commerce system is optimized and clean, allowing future developers and team members to work easily with it and to serve up a fast viewing experience for viewers via their browsers.
Digital Commerce: The e-commerce system behind Dream Bridal's digital store front is fully integrated with their WordPress installation, allowing content to be quickly published, while products are simultaneously added and updated.